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Founded in 2012 by American designer Virgil Abloh and headquartered in Milan, Off-White™ represents an holistic and open-minded approach towards life. Celebrating the contrasting nature of humankind, Off-White™ is a metaphor of a blank canvas that defines the foundation for creative expression: Off-white is not black, not grey, not white, it’s somewhere in between. Off-White™ is freedom.